Inspired by the humble ice cream sandwich, Kellogg’s Pop-Tarts are teaming up with Andy Bowden, pastry chef at Hartsyard, tasking the renowned pastry chef with reinventing the classic dessert to treat Sydney this summer.
With two delectable flavours to choose from – Frosted Chocotastic and Frosted Strawberry Sensation – these ice cream/pop tart hybrids aim to celebrate Australia’s love of desserts and the revival of favourites from the past.
“Aussies definitely have a soft spot for dessert and there’s a big nostalgic trend happening right now. I like to reflect on my own childhood memories when I’m creating a recipe and make something epic and over the top, which is what I’ve done with Pop-Tarts ice cream sandwiches. The recipes will look and taste decadent – I like people to eat with their eyes before their mouth,” said Bowden.
In an attempt to combat the hot and humid weather, the Pop-Tarts #CrazyGood caravan will be touring around four locations, providing samples of their two flavours along the way. And it’s pretty simple!
To receive your free Frosted Chocotastic Pop-Tart or Frosted Strawberry Sensation Flavour Pop-Tart – both served with vanilla ice cream – all you need to do is follow @PopTartsAU on Instagram, and post an image with the hashtag #CrazyGood!
In addition to the #CrazyGood Pop-Tart sandwiches, Bowden will be showcasing two Pop-Tarts inspired soft serves at his residency at Hartsyard. Although usually a man of many words, this is one well-kept secret by the chef who kept quiet when probed about what the flavours will be. Only time will tell…
Pop-Tarts Caravan Locations
– Wet ‘n’ Wild, Sydney – Saturday 24 January, 3pm – 10pm
– Australian Open of Surfing, Manly Beach – Saturday 7 February & Sunday 8 February, 10am – 5pm
– Australian Open of Surfing, Manly Beach – Saturday 14 February & Sunday 15 February, 10am – 5pm
– Bondi Beach, Bondi – Saturday 21 February, 10am – 4pm
– Good Life Music Festival, Randwick – Sunday 1 March, 11am – 7pm
Pop-Tarts Chocotastic and Strawberry Sensation flavours can be found at Coles, Woolworths, Costco and leading independent supermarkets nationwide at RRP $4.99 for a 400g pack.