The inevitable aftermath of a reality television singing competition is a bunch of artists disappearing in the blink of an eye as they desperately try to revive the remains of their career. These people are undoubtedly talented, but do not always possess the ‘star quality’ or ‘x-factor’ required to truly be successful in the music industry. Adam Martin is a rare exception.
Martin and support act Fatai Veamatahau were contestants on the recently wrapped first series of The Voice Australia. Both contestants made it through several rounds of the competition, and despite being the support act for the evening, Veamatahau ironically placed higher in the competition than Martin.
Now without the guidance of their coaches Keith Urban and Seal, Martin and Veamatahau are left to go at it alone.
Tonight’s performance was held in the intimate venue Spensers Live in West Melbourne, where punters were divided between sitting at tables and standing.
The crowd was 90% girls plus a table of friends including fourth place Voice getter Sarah De Bono who was impossible to miss with her flame red hair.
Arriving at the venue for Veamatahau’s final songs, Veamatahau had the crowd intently watching as she wowed them with her impeccable vocals. The structure of The Voice makes it hard to determine exactly where a contestant places, but Veamatahau was the second last standing member of ‘Team Seal’, only to be beaten by eventual winner Karise Eden. The 16 year old (!) showed a maturity far beyond her years in not only her singing, but also through her calm interaction with the crowd. Her final track of the night was accompanied by a saxophonist, her brother on bass, and included rap and beat boxes parts performed by Veamatahau as she played guitar.
After a short break, Martin and his all male band appeared to his fans, who proceeded to call out suggestive comments and squeal uncontrollably throughout the entire set. The 24 year old diverted his eyes around the room, making eye contact with every one of his loving admirers or “comrades” as he affectionately calls them.
Martin’s stylistic voice can most closely be likened to softer version of Paolo Nutini. His set was a mix of original songs, mostly about love and despair, and several covers including those released as part of The Voice. The crowd were at their happiest when Martin began to play The Black Key’s “Lonely Boy”, but the lyrics only seemed laughable considering the hoards of girls throwing himself at the singer. Covers of Timbaland’s “Apologise” and the Dire Strait’s “Romeo and Juliet” were also greeted with near deafening screams.
Original songs such as “Never Know” and “Bethany” prove Martin is capable of more than covers. He performs confidently and professionally, which is expected after being exposed to live television audiences of over two million viewers.
Fans could not get enough and Martin was called back for an encore. He began with a solo performance of a new track about a recent heartbreak, followed by another cover, this time of the Coldplay track “The Scientist”.
After the set, Martin and Veamatahau came out to meet fans and spent time taking photographs and writing personal messages on complimentary EPs and posters.
If there really is life after The Voice, Adam Martin and Fatai Veamatahau are well on the right track.